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Ensure your brand appears throughout the mover journey
When you partner with us, you can access movers before, during, and after their move.
Connect with movers in this critical period of increased planning, spending, and switching as they prepare for their move.
Make sure your brand is front-and-center as movers choose providers and make big financial decisions.
Hyper-spend extends well into the first year. Make sure your business sticks in movers’ minds well after moving day as they establish life in their new home.
Capture movers when they change their address
With Mover's Guide Online, you get premium placement with a digital audience ready to spend. Movers simply change their address, select your offer, and start shopping.
Place your business in official USPS® emails
Get exclusive placement in the official USPS® change-of-address emails to be a part of the entire mover journey.
Introduce your brand at the very beginning of the mover journey
Mover’s Guide is the official USPS® change-of-address packet that’s available in over 32,000 post offices across the country.
Get movers to opt-in to your brand and drive engagement throughout their move
We deliver Mover Access opt-ins directly to your CRM for immediate remarketing. These handraisers are high-intent consumers ready to take action.
Get movers thinking about your brand before moving day
The Move Validation Letter is the only direct mail that reaches the mover’s old home before they leave. Official USPS® branding drives high engagement.
Be the first to reach movers in their new home
The Welcome Kit is the very first piece of mail that arrives at the mover’s new home. Be first in the home and capture the hyper-spending that occurs starting on moving day.
Reach movers as they’re settling in
The Customer Notification Letter arrives after moving day and reaches movers when they’re considering larger purchases, like furniture.
Let MYMOVE take care of your entire email campaign
Show up in mover inboxes from the very beginning. Using our exclusive registration database, you can drive movers straight to your website through branded emails.
Here’s why your business should be targeting movers
Movers spend 250% more time shopping online and will have orders shipped to their new home, even before they move in.
Since movers are 8x more likely to try a new grocery store brand, over a quarter of movers will permanently switch stores post-move.
Movers buy mattresses! Almost 40% of all mattress sales ($6B) are from recent movers.
Almost 20% of movers will change their auto insurance provider (66% choose the first provider contacted).
Nearly 75% of movers will order pizza within a few days post-move. Overall, fast food visits double, triggering a huge increase in visits to quick service restaurants and takeout.
Brick & Mortar Retail
Movers shop at accelerated rates and visit an average of 14 retail stores after the move. That’s over 2x the shopping rates compared to non-movers.
Movers are 8.8x more likely to switch banks compared to non-movers (78% choose the first bank contacted).